> ## Content Index
> Fetch the complete content index at: https://www.philmckinney.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Idea Management Is Key To Your Innovation Strategy
- URL: https://www.philmckinney.com/idea-management-is-key-to-your-innovation-strategy/
- Published: 2012-03-19T13:35:35.000Z
- Updated: 2026-04-01T14:10:28.000Z
- Author: Phil McKinney
- Tags: Past Shows, Studio Sessions, #wp, #wp-post, #Import 2026-03-26 05:08

Download [KI\_2012\_07\_Idea\_Management\_Is\_Key\_To\_Your\_Innovation\_Strategy.mp3](http://media.libsyn.com/media/philmckinney/KI%5F2012%5F07%5FIdea%5FManagement%5FIs%5FKey%5FTo%5FYour%5FInnovation%5FStrategy.mp3?ref=philmckinney.com)

**Idea Management Is Key To Your Innovation Strategy**

Ideas are the currency in the new creative economy therefore you need tools to manage this valuable asset as part of your overall innovation strategy. Idea management is often overlooked as a crucial component in the overall innovation process.

What are the features you need in your idea management system?

1. Idea capture and tracking
2. Idea evaluation
3. Idea collaboration
4. Track ideas through your innovation process/gates
5. Ability to pause ideas
6. Support innovation challenges

**Note**: This podcast also celebrates the seven (7) year anniversary (March 22nd) of the Killer Innovations podcast. There is a special “ask” at the end of the podcast …