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# Innovation Economy Speech at Reuters
- URL: https://www.philmckinney.com/innovation-economy-speech-at-reuters/
- Published: 2006-09-16T14:12:11.000Z
- Updated: 2026-04-01T14:10:34.000Z
- Author: Phil McKinney
- Tags: Past Shows, Studio Sessions, #wp, #wp-post, #Import 2026-03-26 05:08

Download [KI\_20060916.mp3](http://media.libsyn.com/media/philmckinney/KI%5F20060916.mp3?ref=philmckinney.com)

**Dateline:** New York City, NY (on September 11, 2006)

**Segment 1:** Speech at Reuters

Trends

- Industrial Economy … moved to ….
- Knowledge/Information Economy … moving to …
- Creative/Innovation Economy .. is coming ….

Key Enablers

> Education/skilled workforce Executive support Culture of innovation Innovation process Ability to measure innovation Innovation network

Creating a Creative Culture

> Embrace your own creativity Embrace change Make innovation a key initiative Deal with the “anchors” in your organization Managers role is to clear roadblocks

The Rewards

> We are ‘creative beings’ Unleash the passion of your employee