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claims

The One Thing That Will Kill An Innovation And What You Can Do To Avoid It

When most innovators pitch what they think is the next brilliant innovation, I’m shocked by how many of the innovators will make what sound like extreme claims without taking take the time to fact-check.  While fact-checking is most commonly applied to journalism. There have been many public reveals

fact versus fake lightbulbs

4 Ways to Sniff Out a Bogus Innovation S14 Ep40

Download 4_Ways_to_Sniff_Out_a_Bogus_Innovation_S14_Ep40.mp3 We’ve all heard these larger than life claims made about some innovation.  If it’s too good to be true, it probably is. Bogus innovations cause serious damage.  They hurt consumers, employees, investors, and the innovator community

Bogus-Innovation