new products
Innovation Isn’t Just About New Products
Innovation isn’t just about creating new products or services. While this is critical to an organization, it is also essential to look at other areas such as business model innovation, process innovation, and marketing innovation. The Framework for New Products We use the FIRE framework, which we have discussed
Success comes from creating jaw dropping new products and not by restructuring the organization
It seems obvious, but it’s not. Many senior executives have the mistaken impression that what is needed is restructuring the organization in order to come up with that new killer product idea. Rather than focusing on structure, focus on creating and nurturing a corporate culture that invests in skil
