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Studio Sessions

The patterns behind innovation decisions. The signals to watch for, the questions that matter, and the thinking tools you can use immediately. New episodes every Wednesday. Audio wherever you get your podcasts. Video on YouTube. Twenty years and 20 million downloads. Now sharper than ever.

How To Make Better Decisions When Nothing Is Certain

You're frozen. The deadline's approaching. You don't have all the data. Everyone wants certainty. You can't give it. Sound familiar? Maybe it's a hiring decision with three qualified candidates and red flags on each one. Or a product launch where

Person practicing probabilistic thinking while analyzing uncertain decisions.

You Think in Analogies Every Day (And You're Doing It Wrong)

Try to go through a day without using an analogy. I guarantee you'll fail within an hour. Your morning coffee tastes like yesterday's batch. Traffic is moving like molasses. Your boss sounds like a broken record. Every comparison you make—every single one—is your brain&

You Think In Analogies and You Are Doing It Wrong

How To Master Causal Thinking

$37 billion. That's how much gets wasted annually on marketing budgets because of poor attribution and misunderstanding of what actually drives results. Companies' credit campaigns that didn't work. They kill initiatives that were actually succeeding. They double down on coincidences while ignoring what's

Master Causal Thinking

How To Improve Your Logical Reasoning Skills

You see a headline: "Study Shows Coffee Drinkers Live Longer." You share it in 3 seconds flat. But here's what just happened—you confused correlation with causation, inductive observation with deductive proof, and you just became a vector for misinformation. Right now, millions of people are

How to Improve Logical Reasoning Skills

Why Thinking Skills Matter Now More Than Ever

The Crisis We're Not Talking About We're living through the greatest thinking crisis in human history—and most people don't even realize it's happening. Right now, AI generates your answers before you've finished asking the question. Search engines remember everything

Why Thinking Skills Matter More Than Ever

How to Build Innovation Thinking Skills Through Daily Journaling

Most innovation leaders are performing someone else's version of innovation thinking. I've spent decades in this field. Worked with Fortune 100 companies. And here's what I see happening everywhere. Brilliant leaders following external frameworks. Copying methodologies from people they admire. Shifting their approach based

How to Build Innovation Skills Through Daily Journaling

The WSJ Got Quarterly Reporting Wrong

Michael Dell and his investors spent twenty-five billion dollars to buy back Dell Technologies. But they weren't really buying a company. They were buying freedom from quarterly earnings pressure. I'm Phil McKinney, former CTO of Hewlett-Packard, and I witnessed how this pressure shaped decisions

The WSJ Got Quarterly Reporting Wrong: Quarterly Reporting Pressure

How to Get Smarter by Arguing with People Who Disagree with You

What if I told you that the people who disagree with you are actually your secret weapon for better thinking? Just last month, my wife and I had a heated argument about studio changes I wanted to make here on the ranch. Her immediate reaction was about cost. Mine was

How to Get Smarter by Arguing with People who Disagree with You

How to See Opportunities Others Miss

In 2005, I had a ten-minute conversation at San Jose Airport that generated billions in revenue for HP. But here's what's fascinating: three other HP executives heard the exact same conversation and saw nothing special about it. If you read Monday's Studio Notes,

How to See Opportunities Others Miss

5 Questions That Spot Breakthroughs Before They Happen

In October 1903, The New York Times published an editorial mocking the idea of human flight, stating that a successful flying machine might take "from one to ten million years" to develop through the efforts of mathematicians and engineers. Eight weeks later, on December 17, 1903, the Wright

5 Questions That Can Spot Breakthrough Innovations Before They Happen