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Current Methods Versus A Better Way To Innovate

Phil McKinney
Phil McKinney
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Segment 1:  Why do current methods not work?

  • Most ideas are either incremental or unrealistic
  • Not confidence that there aren’t better ideas
  • Lack of follow-through form the list of ideas generated
  • Lack of executive and management support

Segment 2: Is there a better way? Killer Innovation Approach

  • Tools
    • Focus the innovation search
    • Ideation by using killer questions
    • Rank the ideas
    • Execution
  • Skills
    • Empathic design
    • Observation skills
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Phil McKinney is an innovator, podcaster, author, and speaker. He is the retired CTO of HP. Phil's book, Beyond The Obvious, shares his expertise and lessons learned on innovation and creativity.


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