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Innovation Rules and Virtual Anthropology

Phil McKinney
Phil McKinney

Dateline: Cupertino, CA
Segment 1: Innovation Rules

  1. The same problem & solutions occur again & again
  2. Strongest innovations identify & eliminate conflicts (problems/needs)
  3. Technology trends are predictable
  4. Complexity leads to failure in the market
    Segment 2: Virtual Anthropology
    – flickr – handbags
    – http://www.buzznet.com/
    Segment 3: Killer Question of the Week
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Phil McKinney

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Phil McKinney is an innovator, podcaster, author, and speaker. He is the retired CTO of HP. Phil's book, Beyond The Obvious, shares his expertise and lessons learned on innovation and creativity.

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