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Measuring Structured Innovation & Applying Killer Questions

Phil McKinney
Phil McKinney

Dateline: Washington, D.C.
Segement 1: Measuring Structured Innovation
– # of ideas
– # of proof of concepts
– # of customer tials
– # reaching commercial launch
– revenue within 90 and 180 days of launch
– % of revenue from “new” products/services (within the doubling rule for the industry)
– % of margin from “new” products/services (within the doubling rule for the industry)
Segment 2: Applying Killer Questions
The story of Alonzo and Duncan and how they went from a single idea into creating a multi-billion dollar enterprise.
Segment 3: Killer Question of the Week

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Phil McKinney

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Phil McKinney is an innovator, podcaster, author, and speaker. He is the retired CTO of HP. Phil's book, Beyond The Obvious, shares his expertise and lessons learned on innovation and creativity.

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