Creating a Pipeline of Innovation and Tryvertising
Dateline: Washington D.C.
Segment 1: Creating a Pipeline of Innovation Ideas
Segment 2: Weak Signal – Tryvertising
Segment 3: Killer Question of the Week
Dateline: Washington D.C.
Segment 1: Creating a Pipeline of Innovation Ideas
Segment 2: Weak Signal – Tryvertising
Segment 3: Killer Question of the Week
Forty-two killer questions that survived years of testing, and the three places to aim them.
The anatomy of a bad question, and what makes one great.
The power of questions comes down to how your brain works: it answers a question the moment you hear it, whether or not you want it to.