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India China And The Creative Economy – How to compete in the creative economy

Phil McKinney
Phil McKinney
1 min read

Segment 1: India, China and the Creative Economy

  • Developed coutries need to stop focusing on the offshoreing (right-shoring) of work.  Offshoring is an issue:
    • Forrestor predicts that 3.3 million white collar jobs equalling $136 billion is wages will shift to low cost countries such as India, China and Russia by 2015
    • Wester Europe will loose 1.2 million white collar jobs during the same time persiod
  • India and China are moving beyon the simple "low cost" business model and preparing for the coming Creative Economy.  Why do I think they are getting ready?
    • China has increased their R&D investment to $136 buillion USD making it second in the world (just ahead of Japan)
    • China has doubled the R&D investment level as measured by % of GDP from 0.6% in 1995 to 1.2% in 2004.
    • So in absolute dollars and % of GDP, China is positioning itself to become the R&D leader
  • They will need to shift their focus from "left-brain" dominated careers (laywers, accountants, medical doctors, engineers).
  • The developed countries are ahead because of their willingness to support "right-brain" careers (performers, musicians, artists, inventors).
  • Is your job at risk?  If you answer YES to any of the following questions, you are at risk ..b
    • Is your job repeatable? (do the same thing such as close the financial books at the end of the quarter)
    • Can a computer do your job? (tax, medical diagnosis, etc.)
    • Can someone else do it cheaper? (be honest!!)
  • If you’re at risk, then you need to take the iniaitive and position yourself for the coming change.

Segment 2: Killer Questions Of The Week

  1. What economic shifts are happening in other geographies that create opportunities for my products and/or services?
  2. What changes do I need to make to my products and/or services to take advantage of these economic changes?

Segment 3: Closing Thought

"Education is only the ladder with which to gather fruit from the tree of knowledge – not the fruit itself"
"Formal education will make you a living.  Self-education will make you a fortune" Jim Rohn
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Phil McKinney is an innovator, podcaster, author, and speaker. He is the retired CTO of HP. Phil's book, Beyond The Obvious, shares his expertise and lessons learned on innovation and creativity.


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