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Redefining the Innovation Opportunity – How to redefine the problem to uncover the breakthrough idea

Phil McKinney
Phil McKinney
Redefining the Innovation Opportunity – How to redefine the problem to uncover the breakthrough idea

Dateline: Washington D.C.

Segment 1: Redefining the Innovation Opportunity

  • Level 1: Design a mousepad
  • Level 2: Design a new environment for a mouse
  • Level 3: Design a new hand inteface for a computer

Segment 2: Weak Signals: TWEENS

Segment 3: Killer Question of the Week

Listener Questions:

  • Recording equipment used
  • Notebooks for ideas
Studio SessionsPast Shows

Phil McKinney Twitter

Phil McKinney is an innovator, podcaster, author, and speaker. He is the retired CTO of HP. Phil's book, Beyond The Obvious, shares his expertise and lessons learned on innovation and creativity.

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