business model innovation
Business Model Innovation - Why Agility Matters
There's no question that business model innovation is a hot topic in today's business world. After all, who wouldn't want to be the next Uber or Airbnb? But what does it take to create a new and successful business model? It turns out that
Innovation Isn’t Just About New Products
Innovation isn’t just about creating new products or services. While this is critical to an organization, it is also essential to look at other areas such as business model innovation, process innovation, and marketing innovation. The Framework for New Products We use the FIRE framework, which we have discussed
Using morphine to hook your customers on your latest innovation
In today’s economy, organizations can’t grow revenue by flogging the same old stuff to the same old customers through the same old channels in the same old way. That’s what everyone else in your industry is doing. As I’ve said many times – being like everyone means you’re average which means you’r
Experiment with your business model. What’s the worst that can happen?
When it comes to innovation, experimentation is expected except when it comes to your core business model. This is one of those sacred cows that shouldn’t be touched. The results from a well-designed experiment of business model innovation can be a real eye opener. Take Jet Blue as an example. La
