Brand Innovation at HP
Back in 2008, the HP corporate marketing teams were tasked to drive a brand innovation project. To my surprise, since it was never made public, the Brand New blog wrote a fairly lengthy blog post on the project and pointed readers to Moving Brands who was part of the team. Moving Brands has posted
Will there be any new technology innovation at CES?
It’s that time of year when companies prepare to show off their latest technology innovation at the show to end all shows – CES (Consumer Electronics Show). Given the changes in my role at HP, I thought I was going to be able to dodge going. Instead, I will be attending CES this year as […]
Do you need innovation leadership skills for a successful career?
Download KI_2011_06_Innovation_Leadership_Skills.mp3 It takes innovation leadership skills to win in the highly competitive world these days. While most will try to rest on the traditional management attributes to succeed in their careers as executives, those with innovation leadership skills will achieve career success. So
Are you afraid of innovation?
What is an innophobic? It is a person who is so afraid of innovation that they won’t even try. Have you ever noticed that when someone asks you to do something that you’ve never tried before; you immediately start hearing voices in our head trying to convince you that you can’t do it? It happens [
Don’t get enamored with the new and shiny. It could be a trap.
When it comes to new innovations, we sometimes ignore the underlying ideas that make it work. It is hard but we need to look beyond the new and shiny and understand what makes the innovation an innovation. Since I announced the book, I’ve been swamped with offers from companies and consultants with
Why do organizations create mediocre mission statements? Where is the innovation?
Over the years, I’ve seen my fair share of poorly written mission statements. The steps to creating them, in my opinion accurately represented by the cartoon, quickly become one more activity that is turned into a repeatable process my some well-meaning consultant. Have you noticed what’s missing f
Improve your creativity or lose your job
The economy upon which companies and employees have built their future has changed. The creative economy requires that you improve your creativity or lose your job Just do a quick comparison of market capitalization to book value for public U.S. companies over the last two decades. There is a drama
Shrek’s law of innovation means blockbuster movies
As a trustee of the Computer History Museum and having worked closely with Jeffrey Katzenberg (CEO) and Ed Leonard (CTO) of DreamWorks Animation, I was asked to be the moderator for an event titled “The Technology of Animation”. I got to play Jay Leno for ~90 minutes and interview them in front of
Using morphine to hook your customers on your latest innovation
In today’s economy, organizations can’t grow revenue by flogging the same old stuff to the same old customers through the same old channels in the same old way. That’s what everyone else in your industry is doing. As I’ve said many times – being like everyone means you’re average which means you’r
8 Conditions of Technology Development
I was recently going through some old files and notebooks and came across a paper I wrote during my sophomore year in college (Spring 1980). The paper was for a course on the history of technology that I titled, Conditions of Technology Development. The professor, who happened to be the Assistant
