branding
Value of Innovation: Know What is Important
Organizations are always trying to create the next big thing. What drives these organizations to create something new to bring to the marketplace? These are solving problems, creating opportunities, removing barriers, etc. What do all these things add up? They create value. How do you find out what people value?
What Do (Should) I Sound Like?
Sounds like a silly question, doesn’t it? It’s not. We are bombarded with visual logo’s that help sell a brand – why not audio? In the last few years, audio logo’s (sound branding) have become THE thing to have in the brand arsenal with the objective of becoming the “hook” to get people to pay atten
Personal Branding
I came across a site (Life Beyond Code) that has a very cool book on personal branding for technology professionals. A number of listeners of the podcast have been asking for career advice as they make the shift towards a more ‘creative’ position within their company. To flip the pages, just click
