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new business idea

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The Impossible Project: Take something old and make it new again.

What if your best new business idea is simply a way to make an old idea new again? That is the question asked by the drivers behind The Impossible Project, a leap of faith effort to bring back analog instant photography invented by Polaroid. In 2008, Polaroid announced it would dismantle all product

Polaroid Impossible Project
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Test Your New Business Ideas Guerrilla Style

How do you know that your new business idea is the one that will be a big success? This video shares the how including a short clip of a guerrilla approach to test ideas we did recently. Gorilla Approach To Test Your Ideas This video shares how and why to use the gorilla approach. It […]

ideas test gorilla approach