Who will not buy my product because they feel something is objectionable about it
![Who will not buy my product because they feel something is objectionable about it](/content/images/size/w1460/2023/05/B067D7E7-06C9-40B4-A121-3BC86DF8CB70.jpg)
Have you ever purchased a product that others hated?
Or what about the opposite .. .have you ever seen others using a product or service that you absolutely despised?
The flipside to any positive emotional connection is a negative one.
If you are producing a product or service that is inspiring enough that some people love what you are doing --- odds are there are others will actually dislike your product with an equal passion.
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