Have you ever purchased a product that others hated?
Or what about the opposite .. .have you ever seen others using a product or service that you absolutely despised?
The flipside to any positive emotional connection is a negative one.
If you are producing a product or service that is inspiring enough that some people love what you are doing --- odds are there are others will actually dislike your product with an equal passion.
Phil McKinney Newsletter
Join the newsletter to receive the latest updates in your inbox.